Asana Recovery wanted to improve net new leads per quarter for all digital channels, with emphasis on overall web traffic, and more specifically, organic traffic. We were able to increase inbound lead by 500% resulting in a major growth in revenue.
Drug & Alcohol Treatment Center In Orange County, California offering detox, residential and outpatient treatment.
Increase in Organic Traffic
SQL’sIncrease In Inbound Leads
The chart shows a dramatic increase in impressions YTD. This was accomplished by adding more comprehensive content targeting more keywords and providing more value to readers.
Not only was there a huge increase in impressions, but these impressions lead to quality clicks that ultimately resulted in leads and revenue for Asana Recovery.
We Helped market Asana Recovery's Vision
At the beginning of the year Asana’s website needed a revamp in order to provide a better experience to users and design that was more cohesive with their branding.
The redesign of the Asana Recovery’s website drastically decreased bounce rate and increased pages per session, which gave us more opportunities to convert.
How we accomplished Asana Recovery's Goals
We knew without an effective keyword strategy Asana was getting traffic that wouldn’t convert into leads. We did extensive keyword research and mapping in order to prioritize high intent traffic. This included creating new pages and a lot of on site optimizations as well as consulting on PR strategy.
Inbound leads increased over 5x YTD. This includes calls and form submissions from organic traffic.
The Results and Asana Recovery's improved ROI
In the end the results speak for themselves. Asana is ranking well for some of the most competitive terms in their industry and continuing to grow.
The increase in leads resulted in Asana expanding their services and opening new locations.